In this one-day training, you will be introduced to generative AI using Claude as a platform. You will discover how the AI tool Claude works, what sets it apart from ChatGPT and Copilot, and how to use it smartly in your daily work. Through hands-on exercises, you will learn how to prompt effectively, work with Claude Projects, and explore practical applications that are directly relevant to your role. No technical background is required, just curiosity.

What you will learn

What generative AI is and how tools like Claude work.

• What generative AI is and how tools like Claude work.
• How to write effective prompts using proven prompt engineering techniques.
• Working with Claude Projects and memory for consistent results.
• Practical use cases by role and sector: from text and analysis to brainstorming and summarizing.
• The ethical and secure use of AI in the workplace.
• The difference between Claude, ChatGPT, and Copilot and when to use which tool.

Content (general program)

Part 1 – What is generative AI?

• How LLMs work, what AI can and cannot do, and where Claude fits into the landscape.

Part 2 – Getting to know Claude

• The interface, capabilities, and the difference from ChatGPT and Copilot.

Part 3 – Prompt engineering in practice

• Techniques for better prompts: context, instructions, examples, and iteration.

Part 4 – Claude Projects & memory

• Creating projects, setting instructions, and achieving consistent results.

Part 5 – Practical applications

• Use cases by role and sector: writing, analyzing, summarizing, brainstorming, and more.

Part 6 – Ethics, security & responsible AI use

• What can you share with AI, how do you spot errors, and how do you use AI responsibly?

Part 7 – Wrap-up & Q&A

• Personal action items, next steps, and questions.

• Anyone who wants to get started with generative AI; no technical background required.
• Professionals who want to integrate AI into their work.
• Beginners who want to get to know Claude and AI in a practical, accessible way.